Rose Valley

Rose Valley

42°36'59.99" N


25°23'59.99" E




No items found.
Icon - Elements Webflow Library - BRIX Templates
about this region

The Rose Valley is a wine region located in the heart of Bulgaria.

This region will amaze you not only with its breathtaking views of both the fields full of roses and the imposing hills of the Balkan (Stara Planina) mountain, but also with its fantastic wines. Not only native varieties such as the red grape Cherven Misket are grown in this region, but also international varieties such as Merlot or Chardonnay. If you are looking for an unique and memorable wine tasting experience, then the Rose Valley will offer you that and more!


No items found.
vinerra illustration

Vineyard Hectares




growing degree days

Discover Terroir

The Rose Valley wine region starts at the foot of the Sredna Gora (Middle Forest) mountain and ends when it reaches the sub-Balkan region. Here, you will find a lot of options to taste amazing wines. But, without a doubt, a Rose Valley winery you cannot miss is the Rumelia Winery.

The Rose Valley is located in a region surrounded by mountains with the Balkan Mountains (Stara Planina) to the north, preventing the cold air from settling in the valley. This prevents the vineyards from being affected by extreme temperatures and allows the wines produced in the region to be of excellent quality. In addition, the Balkan Mountains provide the valley with excellent ventilation.

On the other hand, this region is dominated by brown and cinnamon forest soils, which offer ideal conditions for growing grapes. These soils are generally highly fertile. They contain a rich organic matter content, which provides essential nutrients for grapevine growth and development. These soils are typically well-balanced in terms of nitrogen, phosphorus, and potassium, which are vital for healthy grapevine growth and fruit production. The soils also offer good drainage which makes them disease resistant to certain grapevine diseases, such as phylloxera, a devastating pest that affects vine roots. The loose structure and adequate drainage of these soils make it more challenging for phylloxera to infest and damage the root systems of grapevines.


Most Planted Red Grape Varieties:  Red Misket, Merlot, Cabernet Sauvignon

Most Planted White Grape Varieties:  Chardonnay, Muscat, Traminer

The Rose Valley wine region stands out especially for its excellent quality dry white wines, which will surely surprise you thanks to their freshness and aromatic profile. In particular, one of the wines we recommend you to try is Red Misket. Fun fact: despite its name, this variety is not red, but rather white with pinkish skin.

Dry white wines produced with this variety not only stand out for their level of natural acidity, which will make them feel very refreshing on the palate, but also for being very balanced wines with an aroma profile in which floral notes of rose petals or violets stand out.


150 - 350 m


400 - 600 mm


Brown and cinnamon forest soils predominates.

top varietal

Red Misket and Chardonnay

History of wine

The Rose Valley wine region in Bulgaria, also known as the Valley of Roses, has a fascinating history closely tied to the cultivation of roses and the production of rose oil. Here's an overview of its historical significance:

  1. Rose Cultivation: The Rose Valley has a long history of rose cultivation, dating back centuries. The region's mild climate, fertile soils, and favorable conditions have made it ideal for growing Rosa damascena, a specific variety of roses known for their fragrant petals used in the production of rose oil.
  2. Ottoman Rule: During the period of Ottoman rule in the 14th century, the cultivation of roses and the production of rose oil flourished in the Rose Valley. Rose oil became a significant industry, and the region gained renown for its high-quality rose oil production. The Ottomans recognized the value of Bulgarian rose oil and monopolized its trade, exporting it to various parts of the empire.
  3. Revival Era: In the late 19th century, during Bulgaria's National Revival period, there was a resurgence of interest in traditional industries, including rose cultivation and rose oil production. Local communities in the Rose Valley played a crucial role in reviving the industry and preserving traditional methods of rose oil extraction.
  4. Modernization: In the early 20th century, with advances in technology and increased demand for rose oil, the cultivation of roses in the Rose Valley expanded. More efficient extraction methods were introduced, and the region's rose oil production reached its peak. The Rose Valley became globally recognized as a major producer of high-quality rose oil.
  5. Wine Production: While rose cultivation and rose oil production have been the traditional focus of the Rose Valley, the region has also gained recognition as a wine-producing area in recent years. With its favourable climate and fertile soils, vine cultivation expanded, and winemaking began to flourish in the region. The Rose Valley now produces a variety of wines, including both rose and red wines, leveraging its historical legacy and agricultural expertise.

Today, the Rose Valley is renowned for its dual identity as a region of rose cultivation and wine production. Bulgaria is the biggest producer and exporter of rose oil, an essential ingredient in the cosmetics industry. The annual Rose Festival held in Kazanlak, a town in the Rose Valley, celebrates the region's rich history and cultural significance, drawing visitors from around the world to experience the beauty and aroma of the rose fields. The Rose Valley continues to be a cherished symbol of Bulgarian heritage and a significant contributor to the country's rose oil and wine industries.


No items found.