37° 1' 12'' S


144° 57' 52'' E




about this region

Nestled in the southeastern corner of Australia, the Victorian wine region stands out as a jewel in the crown of the country's wine industry. This small mainland state of Victoria is renowned not just for its picturesque landscapes but also for its robust wine industry, which has garnered acclaim for producing a plethora of premium wines. Victoria's wine production prowess is well-established, with the region playing a pivotal role in Australia's viticulture scene. As of 2022, it proudly ranks as the second-largest wine producer in the country, boasting 635 wineries, just shy of South Australia's lead with 654 wineries. This competitive edge underscores Victoria's significant contribution to the Australian wine market.

Moreover, Victoria also holds a commendable position in terms of grape crushing, ranking fourth with a substantial 264.48 tons of grapes processed. This volume of production showcases the region's capacity and dedication to wine making, contributing significantly to the variety and quality of wines available on the market.

However, the Victorian wine industry has faced its share of challenges, particularly in the realm of wine exports. In 2020, the region witnessed a 19% decrease in wine exports, generating 380 million dollars, down from the previous year. This downturn was reported by Agriculture Victoria and reflects the broader challenges faced by the industry, including fluctuating global demand and external economic pressures.

Despite these hurdles, Victoria's wine region remains a cornerstone of Australia's wine industry. Its importance extends beyond mere numbers; it is a vital contributor to the national economy, providing numerous employment opportunities and drawing tourists from around the globe. Visitors are attracted not only by the exceptional quality of the wines but also by the stunning vistas that the Victorian countryside offers. The region's vineyards, set against a backdrop of rolling hills and scenic landscapes, offer an unparalleled experience that combines the pleasures of wine tasting with the beauty of nature. This unique blend of attributes ensures that Victoria continues to be celebrated as a premier wine destination, contributing to its status as a key player in Australia's wine industry.



Vineyard Hectares



1,500 - 2,000

growing degree days

Discover Terroir

The Victoria wine region is located in the southeastern part of Australia. It is one of the six states of Australia and is situated on the southern coast of the continent. Victoria is bordered by New South Wales to the north, South Australia to the west, and the Tasman Sea to the south. Its eastern boundary is marked by the state of Tasmania, which is separated from Victoria by the Bass Strait.

The wine region in Victoria is known for its diverse and picturesque landscapes, ranging from coastal areas to mountainous regions. It encompasses several sub-regions, each with its own unique microclimates and soil types that contribute to the production of various wine varieties.

Major cities within the Victoria wine region include Melbourne, the state's capital and a prominent cultural hub, as well as Geelong and Bendigo. These cities, along with many charming towns and villages scattered throughout the region, serve as gateways to the numerous wineries and vineyards that dot the landscape.

Victoria has a long history of winemaking, dating back to the 19th century, and is renowned for producing a wide range of wines, including cool-climate varieties like Chardonnay, Pinot Noir, and sparkling wines, as well as warmer climate wines like Shiraz and Cabernet Sauvignon.

Due to its diverse terroir and favorable climate conditions, the Victoria wine region has earned a reputation as a premier wine-producing area in Australia, attracting wine enthusiasts and tourists from around the world who come to explore and savor the distinct flavors of its wines.

The climate of the Victoria wine region in Australia is characterized by its diversity, owing to the vast expanse of the region and its varying topography. Victoria experiences a range of climates, from temperate coastal zones to more continental climates in the inland areas.

In the coastal regions, such as around Melbourne and Geelong, the climate is considered temperate, with mild winters and moderate summers. These areas are influenced by the cooling effects of the nearby ocean, which helps to regulate temperatures and create suitable conditions for growing certain grape varieties like Chardonnay and Pinot Noir.

Moving inland and towards the northwestern parts of Victoria, the climate becomes a blend of continental and Mediterranean. This results in greater temperature variations between seasons, with hotter summers and colder winters. Regions like Bendigo, Grampians and Heathcote fall into this category. The continental climate can be conducive to growing red grape varieties like Shiraz and Cabernet Sauvignon, which thrive in warmer conditions.

In the cooler, elevated regions such as the Macedon Ranges and the Alpine Valley, the climate is considered cool to cool-temperate, making them ideal for the production of aromatic whites and sparkling wines.

These areas benefit from cooler temperatures and higher altitude, which create suitable conditions for producing elegant and refined styles of Chardonnay, Pinot Noir, and sparkling wines.

Rainfall patterns in the Victoria wine region also vary significantly. Coastal areas tend to receive more consistent rainfall throughout the year, while some inland areas experience drier conditions, relying on irrigation to support vine growth during dry periods.

Overall, the diverse climate of the Victoria wine region allows for the cultivation of a wide range of grape varieties, contributing to the region's reputation for producing diverse and high-quality wines. Winegrowers carefully select grape varieties and vineyard locations to capitalize on the unique microclimates and terroir, resulting in wines that showcase the distinct characteristics of their specific growing areas within Victoria.

The Victoria wine region, renowned for its diverse and high-quality wines, owes much of its viticultural success to the variety of soil types found throughout its expanse. These soils play a pivotal role in the development of grape vines, influencing water retention, nutrient levels, and the microclimate around the vines, all of which contribute to the distinctive characteristics of the wines produced.

  1. Texture Contrast Soils: Predominant across Victoria's horticultural landscapes, these soils are defined by a marked difference between the lighter-textured surface layers and the denser clay subsoils beneath. This group includes Sodosols, Kurosols, and Chromosols, differentiated by their subsoil properties such as pH levels and sodicity, which are critical for managing vine health and productivity​​.
  2. Cracking Clay Soils (Vertosols): Characterized by their high clay content, these soils undergo significant volume changes with moisture fluctuations, leading to the characteristic seasonal cracking. Vertosols are especially common in the northern Victorian riverine plains and the Wimmera region, where they support a range of agricultural practices, including viticulture, by providing a moisture-retentive yet well-draining environment for vines​​.
  3. Sandy Soils: This broad category encompasses soils with a significant sand component, particularly in the upper layers. Varieties within this group, such as Podosols and calcareous sands, are found predominantly in Victoria's far southwest and the Mallee region, respectively. Sandy soils are well-draining and can be beneficial for certain grape varieties that prefer less water-retentive conditions​​.
  4. Non-Texture Contrast Soils (Dermosols and Ferrosols): Dermosols, which do not exhibit a strong contrast between soil layers, are prevalent on volcanic ash deposits and former swamps, providing moderately deep and well-structured subsoils. Ferrosols, known for their deep, friable red and brown soils with strong structure, are particularly fertile and conducive to viticulture. These soils support a wide range of grape varieties and contribute to the complexity of wines produced in the region​​.


In the Victoria wine region of Australia, the most planted grape varietals include:

  1. Shiraz (Syrah): Shiraz is the most widely planted red grape varietal in Victoria. It thrives in the region's diverse climates, particularly in warmer inland areas like Bendigo and Heathcote. Victoria's Shiraz wines are known for their rich, full-bodied character, with flavors of dark fruits, black pepper, and spice.
  2. Cabernet Sauvignon: Cabernet Sauvignon is another popular red grape variety in Victoria, often planted in regions like the Yarra Valley and Macedon Ranges. The cooler climates in these areas contribute to wines with elegant structure, blackcurrant flavors, and well-defined tannins.
  3. Pinot Noir: Pinot Noir is prominently grown in the cooler climate regions of Victoria, such as the Yarra Valley and Mornington Peninsula. These areas provide the necessary conditions for producing delicate and nuanced Pinot Noir wines, showcasing flavors of red berries, floral notes, and earthy undertones.
  4. Chardonnay: Chardonnay is the most prevalent white grape varietal in Victoria, found across a wide range of sub-regions. The Yarra Valley, Mornington Peninsula, and Geelong are some notable areas where Chardonnay thrives. Victoria's Chardonnay wines exhibit diverse styles, from crisp and unoaked to rich and buttery, depending on the winemaking approach and terroir.
  5. Sauvignon Blanc: Sauvignon Blanc is also widely grown in Victoria, particularly in cooler regions like the King Valley and the Alpine Valleys. These areas contribute to the production of vibrant and aromatic Sauvignon Blanc wines, with notes of tropical fruits, citrus, and grassy herbal tones.
  6. Riesling: Riesling is well-suited to the cooler climates of Victoria, such as the Grampians and the Henty regions. The region's Riesling wines are renowned for their lively acidity, floral aromas, and flavors ranging from zesty lime to stone fruits.
  7. Pinot Gris/Grigio: Pinot Gris/Grigio has gained popularity in Victoria's wine industry, with plantings increasing in areas like the Mornington Peninsula and the Alpine Valleys. The wines made from this grape exhibit a spectrum of styles, from light and refreshing to richer, more textured expressions.

These most planted grape varietals showcase the diversity of the Victoria wine region, offering a wide array of wine styles that cater to different palates and preferences. The combination of varied climates, soils, and winemaking techniques contributes to the distinctiveness and appeal of the wines from this region.

Victoria's wine region is renowned for its diverse array of varietals, each reflecting the unique terroir and climate of this fertile Australian landscape. From the bold and robust Shiraz to the elegant and nuanced Chardonnay, Victoria's wines captivate enthusiasts around the world with their exceptional quality and distinct character. Among the most common varietals produced in the region are Shiraz, Cabernet Sauvignon, Pinot Noir, Chardonnay, Sauvignon Blanc, and Pinot Gris, each offering a delightful journey of aromas and flavors.

  1. Shiraz: Shiraz, also known as Syrah in some regions, is a flagship varietal of Victoria, celebrated for its bold flavors and rich, velvety texture. Aromas of dark fruits such as blackberry and plum mingle with hints of spice, pepper, and a subtle earthiness. On the palate, Shiraz reveals layers of ripe fruit flavors, complemented by notes of chocolate, coffee, and a touch of oak. Its smooth tannins and lingering finish make it an ideal companion for hearty dishes like grilled meats and aged cheeses.
  2. Cabernet Sauvignon: Cabernet Sauvignon thrives in Victoria's diverse microclimates, producing wines of exceptional depth and complexity. With its distinctive aroma of blackcurrant, along with hints of cedar, tobacco, and mint, Cabernet Sauvignon offers a captivating sensory experience. On the palate, it boasts a firm structure, ripe tannins, and flavors of dark fruits, vanilla, and savory herbs. These wines pair beautifully with robust dishes such as steak, lamb, and mushroom-based cuisine.
  3. Pinot Noir: Pinot Noir, prized for its elegance and finesse, flourishes in the cooler regions of Victoria, yielding wines of remarkable delicacy and complexity. Redolent with aromas of cherry, raspberry, and floral notes, Pinot Noir captivates the senses with its subtle nuances. On the palate, it showcases bright acidity, silky tannins, and flavors of red berries, earthy mushrooms, and a hint of spice. Pinot Noir is a versatile pairing, complementing everything from roasted poultry to grilled salmon and vegetarian dishes.
  4. Chardonnay: Chardonnay, both vibrant and versatile, showcases Victoria's diverse terroir with its range of styles from crisp and unoaked to rich and buttery. Aromas of ripe apple, citrus, and tropical fruits are accented by notes of vanilla, butter, and toasted oak. On the palate, Chardonnay offers a luscious mouthfeel, balanced acidity, and flavors of orchard fruits, caramelized sugar, and a hint of minerality. It pairs beautifully with seafood, poultry, creamy pastas, and soft cheeses.
  5. Sauvignon Blanc: Sauvignon Blanc, known for its zesty acidity and bright, refreshing flavors, thrives in Victoria's cooler climates. Aromas of citrus fruits, such as grapefruit and lime, mingle with notes of green herbs, passionfruit, and freshly cut grass. On the palate, Sauvignon Blanc delights with its lively acidity, crisp texture, and flavors of tropical fruits, gooseberry, and a hint of minerality. It is an excellent choice for pairing with seafood, salads, and light, flavorful dishes.
  6. Pinot Gris: Pinot Gris, characterized by its delicate aromatics and vibrant acidity, offers a delightful expression of Victoria's terroir. Aromas of ripe pear, apple, and stone fruits are complemented by floral notes and hints of spice. On the palate, Pinot Gris reveals a crisp, refreshing acidity, along with flavors of citrus, peach, and subtle almond undertones. It pairs effortlessly with a variety of cuisines, from fresh salads to seafood, Asian dishes, and soft cheeses.

With each varietal offering its own unique sensory journey, Victoria's wine region invites enthusiasts to explore and savor the diverse flavors and aromas that define its rich viticultural heritage.


986 m


561 mm


sedimentary, volcanic, alluvial

top varietal

Shiraz and Chardonnay

History of wine

Victoria's winemaking tradition traces its roots back to the early 1830s, when Edward Henty laid the foundation by planting the first vines in the region. By 1850, Victoria's viticultural landscape had flourished, boasting a substantial 160 acres of planted vineyards. However, the promise of gold during the East Australian Gold Rush of the 1850s diverted attention and resources, causing a brief setback for the burgeoning wine industry. Despite this initial challenge, Victoria's resilience prevailed, and by 1870, it had regained its footing as one of Australia's premier wine-producing regions, renowned for its exceptional wines.

The late 1800s brought about a new hurdle in the form of the phylloxera epidemic, devastating vineyards across Victoria. This agricultural crisis dealt a severe blow to the wine industry, prompting many producers to pivot towards more lucrative crops like tobacco in the 1920s. Despite these adversities, the spirit of innovation and perseverance persisted.

The post-World War II era marked a significant turning point for winemaking in Victoria, heralding a renaissance for the region's wine industry. With renewed vigor and determination, Victoria reclaimed its status as a leading wine producer, earning recognition for its commitment to quality and excellence. In 2011, the establishment of Wine Victoria further bolstered the industry's growth, providing vital support and advocacy while championing sustainable practices and the promotion of Victoria's diverse wines.

Today, Victoria stands as a vibrant hub of winemaking activity, boasting over 800 wineries and more than 6000 grape growers. This thriving community produces an extensive array of wines, ranging from the bold and robust Shiraz to the elegant and refined Chardonnay, alongside acclaimed varietals such as Pinot Noir and Cabernet Sauvignon. Beyond its viticultural prowess, Victoria's wine region has also emerged as a sought-after destination for wine enthusiasts, offering a plethora of immersive experiences. From cellar door tastings and vineyard tours to culinary events and wine festivals, visitors are invited to indulge in the rich tapestry of flavors and aromas that define Victoria's winemaking heritage. As the legacy of Victorian winemaking continues to evolve, it remains a testament to the region's enduring passion, innovation, and dedication to excellence.